Blog
Thinking on teams, talent, and what actually works
Founder perspective, field notes from our team, and honest takes on building with digital talent from Africa. No content marketing. No best-practice fluff.
What keeps you awake, and what actually drains you
What entrepreneurs say keeps them awake is not the same as what drains them. Headspace is the scarcest thing an entrepreneur has, and it goes to the things you have little grip on.
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The job market is back. Developers aren't. Is that AI?
Hiring in most Western countries is back at or above pre-pandemic levels, but developers' share of it is a quarter to more than half below 2020. Country differences suggest the gap is mostly the cycle and how much an economy builds with AI, plus a smaller part (10 to 20%) that AI takes for good.
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How do you sell when AI filters you out?
AI now filters cold outreach and builds buyers' shortlists from what others have written. For suppliers whose value only shows once people work with them, word of mouth matters more than ever, but only the part that is written down where an AI can read it.
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The promise and limits of outcome-based pricing
The promise of outcome-based pricing is that you stop paying for effort. You only pay when it works: per resolution, per completed process, per merged pull request.
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If you mostly work at a computer, this is how your job will change
Software teams got faster with AI and their work got better. What arrived with it is a new kind of work: finding out which part of "almost right" isn't. Since January my own week looks like their numbers, and I think most digital work will follow.
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What's quietly eating your week
Hiring sits near the bottom of founders' stress lists, while the measured costs of an open role and a rushed hire are among the largest a growing company carries. On why those costs rarely show up as hiring, and where they land instead.
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Why you haven't started your business yet
In 2023 we surveyed the Tunga developer pool about what the Tunga Academy should contribute to achieving. We asked African software developers what their ambitions were, and where they see themselves in 5 years.
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